“I sometimes idealize my culture of origin, and at other times American culture. Comparing them gives me a privileged perspective”

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Kitelab : About US

Kitelab provides the best market research consulting in the Hispanic market of the United States and Latin America.

By combining four decades of experience we are able to offer clients in-depth knowledge of the Hispanic and Latin American consumer. We apply the same methodologies, maintain the same high standards of quality and share the same passion for understanding consumers in every country where we operate.

Kitelab is the product of a new philosophy for analyzing, understanding and recommending decisions based on the new circumstances faced by 620 million consumers, customers and citizens in the 20 countries we cover.